‘Beachfluencer’ campaign urges beachgoers to clean up

The Cyprus Sustainable Tourism Initiative (CSTI) is encouraging beachgoers to use social media to inspire others to help keep the island’s beaches clean. Through its new ‘Beachfluencer’ campaign, the NGO hopes to encourage both residents and tourists to preserve Cyprus’ beaches and protect their natural beauty for future generations. “Protecting our beaches is about much […]